Biblical Growth Solutions
Free - Growing Audiences, Revenue, and Kingdom
Impact Through the Principles of Jesus
Using the Five Pillars of Biblical Growth Solutions we help Christian organizations grow Audience, Revenue, and Kingdom Impact
AdMessenger™
Reach the Right Audience. On the Right Device. With the Right Message.
Effective advertising starts with one critical question:
Are you reaching the right people?
You can have a great offer. A great event. A great product. A great program. A great film. A great game. And a great message. But none of it matters if the right people never see it.
For Christian organizations, audience targeting can be especially challenging. You may want to reach people based on faith-related interests, behaviors, keywords, geography, or other characteristics that aren't easily addressed through a single traditional advertising platform.
That's where AdMessenger™ can help. AdMessenger combines the attention-getting power of mobile advertising with advanced audience targeting to help put your message in front of the people you want to reach.
You don't need more impressions. You need the right impressions.
What Is AdMessenger?
AdMessenger is a fully customizable scrolling text advertisement designed specifically for mobile phones and tablets. Think of it as a breaking-news-style message that scrolls across the user's mobile screen while they are using websites and apps. Your campaign can feature a scrolling message up to 160 characters. Your logo. Your selected color scheme. A clickable call to action. Customized audience targeting.
And because the core AdMessenger creative is built from text, logo, and color rather than traditional produced video or display creative, campaigns can be created and deployed quickly without traditional production costs.
Simple Creative. Powerful Targeting. Mobile Reach.
Reach Christian Audiences
Go Beyond One-Platform Targeting.
For Christian organizations, reaching a faith-relevant audience can be difficult when relying exclusively on the targeting tools offered by individual social media platforms. AdMessenger provides additional audience-targeting capabilities that can help Christian organizations reach people using combinations of:
Interests & Behaviors
Reach audiences whose interests and behaviors align with your campaign.
Faith-Related Keywords
Use relevant keywords to help identify audiences associated with Christian and faith-related content and interests.
Geography
Target audiences based on specific geographic requirements.
Audience + Location Overlays
Combine audience characteristics with geography to make your targeting even more precise.
The result?
Instead of simply buying a large number of impressions and hoping the right people see them, AdMessenger can help concentrate your advertising on the audience your campaign is designed to reach.
Go Where Your Audience Goes.
Today's consumer doesn't spend all day on one website or one app. Neither should your advertising. AdMessenger runs primarily across mobile web inventory and more than 15,000 apps, allowing your campaign to follow your audience across a broad mobile environment.
That means your advertising isn't dependent upon someone opening one particular social media platform.
Your message can appear as your targeted audience moves throughout their mobile day.
Your audience is mobile. Your advertising should be too.
Built for the Mobile Screen
AdMessenger was designed specifically for smartphones and tablets. Instead of trying to squeeze a traditional desktop advertisement onto a smaller screen, AdMessenger uses a scrolling-text format that naturally fits the mobile environment.
The movement of the message helps attract attention while the concise format gets quickly to the point.
Say What Matters.
You don't always need a 30-second commercial to communicate an offer. Sometimes you need one compelling sentence.
AdMessenger allows you to create a customized scrolling message of up to 160 characters.
That makes it ideal for communicating: Special offers. Events/ Broadcast times. Streaming events. Film releases. Registration deadlines. Ticket sales. New products. Promotions. Fundraising campaigns. Website visits. Calls to action. The short format forces the advertising to do what effective advertising should do:
Get to the point.
Your Brand. Your Message.
In-Depth Reporting & Performance Tracking
Advertising shouldn't end when the campaign launches. You need to know what happened. AdMessenger provides campaign reporting and performance information that allows advertisers to evaluate campaign delivery and response. Depending upon the campaign setup and measurement available, reporting can help evaluate metrics such as: Impressions. Clicks. Click-through performance. Audience delivery. Geographic delivery.
They have to notice it.
Award-Winning Mobile Advertising
Named “Best Mobile Marketing Platform” — 2024 MarTech Breakthrough Awards