Amplifying Your Brand with AdMessenger, Christian Radio, and Christian TV

 

 1. AdMessenger (Scroll Audio & Mobile Display Ads)

AdMessenger is a mobile-first advertising platform that places scrolling text ads with voiceovers on thousands of mobile apps and websites, often geo-targeted.

 

How to Use:

• Geo-Target Nearby High Schools & Churches

  • Target mobile devices near church events, Christian concerts, youth rallies, or even rival college fairs.

• Scroll Message Examples:

  • “Christ-centered education. 100% Biblical worldview. Visit FaithU.edu.”

  • “Grow in faith and academics. Apply now to Redeemer College!”

• Landing Page Tip:

  • Drive users to a high-converting landing page with a strong call to action (e.g., schedule a campus tour, download a guide, attend a virtual preview day).

 

Why It Works:

• Reaches Gen Z on the apps they use most.

• Voice + visual = high engagement.

• Low-cost, high-frequency exposure.

 

2. Christian Radio (Local & National)

Christian radio remains powerful for reaching parents, homeschool families, and church leaders—many of whom are gatekeepers for college decisions.

 

Strategy:

• 30- or 60-second spots during morning and evening drive times.

• Partner with stations like K-LOVE, WAY-FM, or local Bible radio.

• Integrate student testimonies, faculty spotlights, and mission-driven messaging.

 

Example Ad Copy:

“At Kingdom University, your child will grow in faith, knowledge, and purpose. With over 40 Christ-centered majors, daily chapel, and mission opportunities—Kingdom University is more than a degree. It’s a calling. Learn more at KingdomU.edu.”

 

Bonus Tip:

• Sponsor Christian parenting programs or youth-focused shows to reach niche audiences with aligned values.

 

3. Christian TV (Cable, Streaming & OTT)

While TV has a higher cost, Christian TV—especially OTT/streaming options—is highly trusted among multi-generational Christian households.

 

Channels to Consider:

• TBN, Daystar, NRB TV, local Christian affiliates.

• YouTube/OTT campaigns with Christian influencers or testimonies.

Formats:

• 30- or 60-second testimonial-driven ads with music and campus visuals.

• Student life mini-documentaries or faculty faith-in-learning clips for YouTube and social sharing.

Tip:

• Use Christian TV for emotional storytelling—highlighting real student transformation and mission stories.

 Integrated Campaign Example

Campaign Theme: “Faith Forward: Your Future, God’s Plan”

ChannelMessageCTA

AdMessenger“God has a purpose for your life—discover it at FaithU.edu”Schedule a campus tour

Christian Radio“Where faith meets academic excellence—apply now”Visit FaithU.edu/tour

Christian TV (TBN)Testimonial: “I found my purpose at FaithU”Learn More →

Social MediaFaith-driven reels + worship nights recapRegister for Preview Day

 

Final Takeaways

• Branding a Christian college is about more than design—it's about declaring your commitment to Christ, community, and calling.

• AdMessenger helps you reach students directly and affordably on mobile.

• Christian Radio reinforces brand trust with parents and influencers.

• Christian TV brings emotional weight and storytelling to your brand message.

• Use all three in synergy, wrapped in a unified brand voice and clear calls to action.